W1: Independent Study

This week for homework we had to choose either a beach clean-up day or a neighbourhood meet-and-greet. We chose to work with the issue of a beach clean-up day.
We researched the topic to gain a better understanding of the issue - trying to focus specifically on New Zealand as other countries might have different scales of the problem and also maybe different types of litter.
We created a project plan based on what we had decided in class in regards to our target audience, tone, style, imagery etc.
We brainstormed thumbnail concepts for a beach clean-up day that used rhetorical devices and then made our five favourites into rough A4 posters.
We created mood boards that show the direction we are thinking of taking in regards to the project as a whole. The mood boards included images of what we think will be our subject matter, images that inspire us in regards to style, and colour swatches of the colour scheme we are currently thinking of using to create our desired tone.

This independent work helped us advance the project as we now have a clear direction/vision of what tone and style we want to produce. We feel that we know more about the general topic after our research so we feel more confident in our opinions. The rough concepts helped us to start thinking about how we could possibly portray what we want to say and how this will support our key outcomes (educating children and making them want to save the animals at the beach).